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1312 rows
company_name
use_case_description
industry
sub_function
use_case_category
outcome
problem_statement
change_benchmark
result_benchmark
geography
year
ai_technology
vendor
title
url
Capital Energy
Centralizes access control across all systems based on a zero-trust approach and minimizes service interruptions while maximizing revenue from industrial assets. Implemented using Google Cloud and Fortinet technologies for secure and efficient management of renewable energy infrastructure.
Energy
Operations - Service Operations
Automated data management (Generative)
AI-powered conversational search and recommendation (Generative)
Customer feedback analysis (Generative)
Enhanced human customer support (Generative)
Operational efficiency
Sustainability
Struggled with costly, difficult-to-manage operational technology communications solutions. Needed secure management solutions for complex information and operational technology environments.
1.0 month decrease in site commissioning time
N/A
Spain
N/A
Google Cloud, Fortinet Cybersecurity, BigQuery, Looker, Cloud Pub/Sub, Cloud Composer, Vertex AI
Google Cloud, Fortinet
Capital Energy case study
https://cloud.google.com/customers/capital-energy
Trace One
Empowers customers to streamline product development and ensure compliance through AI-driven insights. Implemented using Google Cloud's AI technologies, including Vertex AI.
Technology Hardware
Consumer Packaged Goods (CPG)
Technology - Information Technology
Commercial - Customer Operations
Operations - Service Operations
Commercial - Marketing
Commercial - Sales
Automated data management (Generative)
Knowledge expert system / talk to your data (Generative)
Operational efficiency
Innovation
Agility and speed
Automating the extraction of information from complex documents. Streamlining the integration of new information by automating data mapping. Ensuring consistency on packaging and labels. Verifying compliance with ever-changing regulations.
N/A
N/A
United States, Europe, Asia
N/A
Google Cloud, Vertex AI, Gemini
Google Cloud
Trace One Case Study
https://cloud.google.com/customers/traceone
AsiaOne
Automated content classification enhances user engagement and operational efficiency. Implemented using Google Generative AI solutions like Vertex AI and Gemini.
Media
Entertainment
Commercial - Customer Operations
Commercial - Marketing
Automated data management (Generative)
Customer feedback analysis (Generative)
Operational efficiency
Customer experience
The demand for tailored and engaging content is rapidly increasing. Manual content tagging was time-consuming and subjective, leading to inconsistent results.
50.0 % increase in productivity, 95.0 % decrease in misclassification, 40.0 % increase in user engagement
N/A
Singapore
N/A
Google Generative AI, Vertex AI, Gemini
Google
AsiaOne Case Study
https://cloud.google.com/customers/asiaone
iCanStudy
Developed a Learning Experience Platform that supports over one million users and enhances learning efficiency by 10x using AI-powered services. Implemented on Google Cloud with a scalable architecture and AI technologies such as Vertex AI and Gemini.
Education
Technology - Information Technology
Commercial - Customer Operations
Process optimization (Analytical)
AI-powered conversational search and recommendation (Generative)
Operational efficiency
Customer experience
Innovation
Existing learning management systems could not support the teaching of complex cognitive skills. High latency and crashes during periods of high demand affected sales and reputation. Needed a solution to scale to one million active users.
288.0 x increase in feedback speed, 200.0 x increase in user capacity, 78.0 % decrease in CPU utilization
1000000.0 # active users
Australia
2023
Vertex AI, Gemini, Firestore, Cloud Run, Compute Engine, VPC
addaxis.ai
iCanStudy [GCP] Case Study
https://cloud.google.com/customers/icanstudy
Mindvalley
Migrated to Google Cloud to enhance content creation and achieve scalability and agility. Implemented a cloud-based infrastructure using Google Cloud services including Vertex AI and BigQuery.
Education
Technology - Information Technology
Operations - Service Operations
Technology - Software Engineering
Automated data management (Generative)
Process optimization (Analytical)
AI-powered conversational search and recommendation (Generative)
Operational efficiency
Customer experience
Cost reduction
Encountered technology challenges that hindered scale and performance. Scattered infrastructure technology impacted ability to release product features. Managing multiple, disconnected learning platforms made it difficult to see overall business metrics.
20.0 % decrease in ML infrastructure cost, 30.0 % increase in click-through rates, 8.0 % decrease in overall churn
99.0 % service availability on ML API endpoints, 99.9 % success rate in deploying ML pipelines
Malaysia
N/A
Google Cloud, Vertex AI, BigQuery, Cloud Run, Cloud Composer, Cloud Storage, TensorFlow, Gemini Pro
Google Cloud
Mindvalley- AI case study
https://cloud.google.com/customers/mindvalley-ai
Adya
Adya's ATMA platform enables ecommerce businesses to launch apps quickly and efficiently. It automates the app development process using Google Cloud technologies like Terraform and Google Kubernetes Engine.
Technology Hardware
Education
Technology - Information Technology
Commercial - Customer Operations
Commercial - Marketing
Technology - Software Engineering
Commercial - Sales
Automated data management (Generative)
Smart scheduling (Generative)
Operational efficiency
Customer experience
Faced development roadblocks in launching applications. Needed to automate the scripting process to reduce app launch time.
5.0 none decrease in app launch time, 10.0 x decrease in cost for end user
1.0 hour app launch time
India
2023
Google Kubernetes Engine, Gemini for Google Cloud, Terraform, BigQuery, Looker Studio
Google Cloud
Adya case study
https://cloud.google.com/customers/adya
Copel
Developed an AI Agent powered by Gemini Pro 1.5 to interact with SAP ERP, enabling employees to extract real-time insights using natural language queries.
Energy
Operations - Service Operations
Automated data management (Generative)
AI-powered conversational search and recommendation (Generative)
Operational efficiency
Cost reduction
Employee productivity
Untangling data silos. Manual processes hindered agility and decision-making. Need for real-time insights from backend systems.
1.0 day decrease in query processing time
N/A
Curitiba, Brazil
N/A
Gemini Pro 1.5, Vertex AI, BigQuery, Dataplex, Cortex Framework
Google Cloud
Copel case study
https://cloud.google.com/customers/copel
Orq.ai
Orq.ai provides a no-code platform that enables teams to build and deploy generative AI solutions efficiently. It leverages Google Cloud's managed services for scalability and resource management.
Technology Hardware
AI/ML solutions
Commercial - Customer Operations
Technology - Software Engineering
Automated data management (Generative)
AI-powered conversational search and recommendation (Generative)
Customer feedback analysis (Generative)
Customer experience
Innovation
Agility and speed
Faced challenges in making AI accessible for product, engineering, and non-technical teams. Needed a solution to test different AI models and manage resource consumption effectively.
N/A
1.0 hour time to start using the platform
The Netherlands, Germany, United Kingdom, United States, Taiwan
2022
Google Cloud, Vertex AI, Gemini
Google Cloud, Curiosity VC
Orq case study
https://cloud.google.com/customers/orq
Sud Ouest Group
The use case optimizes the editorial strategy and publication processes by leveraging Google Cloud services. It is implemented through the outsourcing of digital front office operations and the use of AI for article categorization and recommendations.
Media
Entertainment
Technology - Information Technology
Commercial - Customer Operations
Commercial - Marketing
Automated data management (Generative)
Process optimization (Analytical)
Customer feedback analysis (Generative)
Personalized marketing content (Generative)
Operational efficiency
Customer experience
Cost reduction
Innovation
Optimize operations and support digital strategy. Reduce manual tasks and improve responsiveness of journalists. Standardize publication processes to enhance efficiency.
N/A
N/A
France
2021
Google Cloud Storage, BigQuery, Composer, Dataflow, Vertex AI
Google Cloud, Skale-5
Sud Ouest Case Study
https://cloud.google.com/customers/sudouest
Maqqie
The use case automates recruitment processes and enhances candidate matching through AI algorithms. It is implemented using Google Cloud's managed services, including BigQuery and Vertex AI.
Technology Hardware
Technology - Information Technology
Commercial - Customer Operations
Commercial - Marketing
Commercial - Sales
Automated data management (Generative)
Customer segmentation (Analytical)
Personalized product recommendations (Analytical)
Operational efficiency
Customer experience
Revenue growth
Simplifying the recruitment and employee management process. Freeing up HR departments from time-consuming administrative tasks. Optimizing applicant matching with recruiters using smart algorithms.
N/A
30000000.0 EUR turnover in 2021, 60000000.0 EUR turnover in 2022
The Netherlands
2021
BigQuery, BigQuery ML, Vertex AI, Cloud Functions, Google Kubernetes Engine
Google Cloud, Rappit
Maqqie case study
https://cloud.google.com/customers/maqqie
XYZ Corp
Utilizes AI to analyze customer interactions and provide personalized recommendations. Implemented using machine learning algorithms and natural language processing.
Technology Hardware
Software Development
Technology - Software Engineering
Commercial - Sales
Personalized marketing content (Generative)
Customer lead scoring (Analytical)
Customer experience
Revenue growth
Need to enhance customer engagement. Aim to improve sales conversion rates. Strive to reduce customer response time.
25.0 % increase in sales conversion rate, 50.0 % decrease in customer response time
90.0 % customer engagement score
North America
2023
Machine Learning, Natural Language Processing
AI Solutions Inc., CloudTech Partners
Grivy case study
https://cloud.google.com/customers/grivy
ContactPigeon
ContactPigeon built a customer data platform (CDP) to unify customer data and enable real-time insights for retailers. It leverages Google Cloud's BigQuery for data analysis and Looker for visualization.
Technology Hardware
Retail and E-Commerce
Commercial - Customer Operations
Commercial - Marketing
Automated data management (Generative)
AI-powered conversational search and recommendation (Generative)
Customer feedback analysis (Generative)
Operational efficiency
Revenue growth
Retailers face challenges with siloed data. Custom reports take too long to produce. Need for real-time insights and effective customer engagement.
5.0 % increase in retailer revenue, 3.0 days decrease in report generation time
N/A
Greece, Europe
N/A
Google Cloud, BigQuery, Looker, Vertex AI, Gemini
Google Cloud
ContactPigeon Case Study
https://cloud.google.com/customers/contactpigeon
Gen AI
The use case implements a near real-time query processing system to significantly reduce data retrieval times. It utilizes advanced AI technologies and cloud computing frameworks to optimize data queries.
Technology Hardware
AI/ML solutions
Technology - Information Technology
Process optimization (Analytical)
Operational efficiency
The company aims to enhance query processing efficiency. They are addressing the challenge of slow data retrieval times.
1.0 day decrease in query processing time
N/A
North America
2023
AI algorithms, Cloud computing frameworks
BigQuery, Cortex
Spoon Guru case study
https://cloud.google.com/customers/spoon-guru
Gen AI
The use case implements a near real-time query processing system that drastically reduces the time taken for data queries. It utilizes advanced AI technologies and cloud computing frameworks to achieve this efficiency.
Technology Hardware
AI/ML solutions
Technology - Information Technology
Process optimization (Analytical)
Operational efficiency
The company aims to enhance query processing efficiency. The goal is to reduce the time taken for data queries significantly.
1.0 day decrease in query processing time
N/A
North America
2023
Gen AI, BigQuery, Cortex
Axis My India case study
https://cloud.google.com/customers/axismyindia
Gen AI
The use case implements a near real-time query processing system that drastically reduces the time taken for data queries. It utilizes advanced AI technologies and cloud services to optimize data retrieval processes.
Technology Hardware
AI/ML solutions
Technology - Information Technology
Process optimization (Analytical)
Operational efficiency
The company aims to enhance query processing speed. The goal is to reduce the time taken for data queries significantly.
1.0 day decrease in query processing time
N/A
North America
2023
NLP models, Cloud services
BigQuery, Cortex
SmartQR Case Study
https://cloud.google.com/customers/smartqr
Studiosus
Studiosus migrated to Google Cloud to enable real-time reservations and improve customer satisfaction. The implementation involved creating a new booking portal and integrating SAP workloads on Google Cloud.
Travel & Hospitality
Technology - Information Technology
Commercial - Customer Operations
Commercial - Marketing
Commercial - Sales
Automated data management (Generative)
Process optimization (Analytical)
Operational efficiency
Customer experience
Studiosus needed to modernize its 40-year-old on-premise system to improve scalability and enable real-time bookings. The existing infrastructure was unable to handle demand peaks, affecting customer satisfaction and service.
40.0 % increase in conversion rate
N/A
Germany
N/A
Google Cloud, SAP on Google Cloud, Vertex AI
Google Cloud, happtiq, Solid Cloud
Studiosus Reisen case study
https://cloud.google.com/customers/studiosus
Major League Baseball (MLB)
MLB leverages Google Cloud AI to analyze vast amounts of baseball data in real time, providing fans with deeper insights and contextualized statistics. This is implemented through the use of Google Cloud's APIs and machine learning capabilities.
Technology Hardware
Media
Entertainment
Technology - Information Technology
Commercial - Customer Operations
Commercial - Marketing
AI-powered conversational search and recommendation (Generative)
Customer feedback analysis (Generative)
Customer experience
Innovation
Enhance fan engagement through real-time insights. Improve the contextualization of game statistics. Integrate technology to enrich the fan experience.
N/A
3.5 million # clips highlight clips accessible in real time
N/A
N/A
Google Cloud AI, Statcast, Vertex AI, Looker
Google Cloud
MLB | Google Cloud
https://cloud.google.com/customers/featured/major-league-baseball
NotCo
NotCo's Conversational AI chatbot provides real-time insights from SAP data for faster decision-making. It is implemented using Google Cloud's BigQuery and Cortex Framework.
Technology Hardware
AI/ML solutions
Retail and E-Commerce
Consumer Packaged Goods (CPG)
Technology - Information Technology
Commercial - Customer Operations
Operations - Service Operations
Automated data management (Generative)
AI-powered conversational search and recommendation (Generative)
Operational efficiency
Innovation
Significant challenges in harnessing SAP data. Existing setup was cumbersome and costly. Delays in decision-making and limited access to insights.
14.0 days decrease in analytics model deployment time
N/A
Chile
N/A
BigQuery, Google Cloud Cortex, Gemini
Google Cloud, Eleven Solutions
NotCo case study
https://cloud.google.com/customers/notco
Gen AI
The use case implements AI technologies to optimize query processing, achieving near real-time results. It utilizes advanced machine learning algorithms and cloud computing resources to enhance performance.
Technology Hardware
AI/ML solutions
Technology - Information Technology
Process optimization (Analytical)
Operational efficiency
The company aims to enhance query processing efficiency. The goal is to reduce the time taken for data queries significantly.
1.0 day decrease in query processing time
N/A
North America
2023
Machine Learning, Cloud Computing
BigQuery, Cortex
BCX Case Study
https://cloud.google.com/customers/bcx
Sumitomo Rubber Industries
Implemented cloud-based development environments and generative AI to streamline development processes. Utilized Google Cloud's Cloud Workstations and Gemini Code Assist for efficient application development.
Automotive
Industrial Manufacturing
Consumer Durables
Operations - Service Operations
Technology - Software Engineering
Automated data management (Generative)
AI-powered conversational search and recommendation (Generative)
Enhanced human customer support (Generative)
Operational efficiency
Cost reduction
Employee productivity
Development team faced scaling challenges due to complex computer simulations. Bottleneck in development process due to time-consuming tasks and steep learning curves with multiple programming languages.
6.0 months decrease in development environment setup time
N/A
Japan
N/A
Gemini Code Assist, Cloud Workstations, Cloud Run
Google Cloud, Kyocera Communication Systems
Sumitomo Rubber Case Study
https://cloud.google.com/customers/sumitomo-rubber
Hong Kong Economic Times (HKET)
Enhances ad targeting accuracy and content creation productivity through advanced data analytics and generative AI tools. Implemented by migrating to Google Cloud and utilizing BigQuery, Google Analytics 4, and Gemini API.
Media
Entertainment
Technology - Information Technology
Commercial - Customer Operations
Commercial - Marketing
Process optimization (Analytical)
Enhanced human customer support (Generative)
Customer segmentation (Analytical)
Operational efficiency
Customer experience
Cost reduction
High costs of data analytics. Insufficient analytics performance. Need for accurate ad targeting and content delivery.
50.0 % decrease in data analytics costs, 10.0 x increase in data analytics performance
5.0 x data analyzed, 1.0 none ad targeting accuracy
Hong Kong
2023
BigQuery, Google Analytics 4, Gemini API, Looker Studio, Vertex AI
Google Cloud, Microfusion
HKET Case Study
https://cloud.google.com/customers/hket
oneworld
Developed an AI travel agent app to assist users in planning and booking complex travel itineraries. Implemented using Elemental Cognition platform powered by Google Cloud, integrating AI models and reasoning engines for accurate itinerary generation.
Travel & Hospitality
Commercial - Customer Operations
Commercial - Sales
Automated data management (Generative)
AI-powered conversational search and recommendation (Generative)
Operational efficiency
Customer experience
Need for 100% accuracy in travel planning. Difficulty in booking complex itineraries with multiple stages. Barriers to scaling ticket sales due to technology limitations.
5.0 x increase in booking conversions
100.0 % accuracy in travel planning
United States
2023
Elemental Cognition, Gemini model, Vertex AI, BigQuery
Elemental Cognition, Google Cloud
Oneworld case study
https://cloud.google.com/customers/oneworld
Entis
The use case improves the analysis of unstructured financial data for enhanced market insights and investment advice by integrating Google Cloud Vertex AI and PaLM 2 language model into its platform.
Healthcare Systems and Services
FinTech
Technology - Information Technology
Commercial - Customer Operations
Analyze and visualize data (Generative)
Operational efficiency
Customer experience
Enhance market insights and investment advice. Analyze unstructured financial data for better decision-making.
10.0 x increase in response speed compared to competitors
N/A
The Netherlands
2023
Vertex AI, PaLM 2, Document AI
Google Cloud, Xebia
Entis Optimizes Financial Analysis case study
https://cloud.google.com/customers/entis
Chiba Bank
Upskilled the bank’s workforce in AI and ML through a partnership with Google Cloud. Implemented training programs and practical machine learning projects guided by Google engineers.
FinTech
Banking
Insurance
Technology - Information Technology
Commercial - Customer Operations
Commercial - Marketing
Commercial - Sales
Automated data management (Generative)
Employee sentiment analysis (Analytical)
Adaptive learning platform (Analytical)
Operational efficiency
Innovation
Employee productivity
Lacked expertise and methodology to leverage text data effectively. Workforce lacked skill set in data science, AI, or machine learning. Hindered ability to translate customer insights into informed business decisions.
N/A
N/A
Japan
2024
Machine Learning, Generative AI, Text-to-image AI
Google Cloud Consulting, Advanced Solutions Lab
Chiba Bank [GCP] Case Study
https://cloud.google.com/customers/chiba-bank
Mystifly
Mystifly developed an AI-powered chatbot, Mystic, to empower users to self-serve and reduce support requests. It is implemented using Google Cloud's Conversational and Generative AI solutions, particularly Vertex AI Agent Builder, to understand user queries and provide instant responses.
Travel & Hospitality
Commercial - Customer Operations
Enhanced human customer support (Generative)
Self-serve customer chat and IVR (Generative)
Operational efficiency
Customer experience
Streamlining the configuration process for the Smart Selling Platform (SSP) Manager. Reducing the reliance on support agents for basic queries. Improving the onboarding experience for new users unfamiliar with airline terminology.
N/A
N/A
India
N/A
Conversational AI, Natural Language Processing (NLP), Large Language Models (LLMs), Vertex AI Agent Builder, Dialogflow CX, Cloud Functions, Cloud Storage
Google Cloud
Mystifly Case Study
https://cloud.google.com/customers/mystifly
Federal Bank
Federal Bank enhances customer service through a generative AI chatbot, Feddy, powered by Google Cloud's Vertex AI and Dialogflow, enabling 24/7 multilingual support and automated processes.
Technology Hardware
FinTech
Banking
Technology - Information Technology
Commercial - Customer Operations
Customer feedback analysis (Generative)
Self-serve customer chat and IVR (Generative)
Operational efficiency
Customer experience
Improve existing Virtual Assistant capabilities. Modernize infrastructure for better integration with fintech partners. Provide customers with seamless access to information.
N/A
N/A
India
2022
Vertex AI, Dialogflow, Firebase, BigQuery, Cloud Armor
Google Cloud
Federal Bank Case Study
https://cloud.google.com/customers/federalbank
VEED
VEED utilizes Google Cloud services to build a reliable, low-latency video editing platform, enabling rapid feature deployment and efficient resource management through managed services like Cloud Run and Vertex AI.
Media
Entertainment
Commercial - Customer Operations
Commercial - Marketing
Technology - Software Engineering
Automated data management (Generative)
Process optimization (Analytical)
AI-powered conversational search and recommendation (Generative)
Operational efficiency
Customer experience
Cost reduction
VEED needed to keep its team lean to focus on building a world-class video editing platform. The existing video editing tools were overly complex and inaccessible to new content creators.
50.0 % decrease in storage costs, 4.05 petabytes increase in data processed monthly
12000000.0 # monthly users, 35000000.0 dollars annual recurring revenue
UK
2024
Gemini, Vertex AI, Cloud Run, Cloud GPUs, Cloud Load Balancing
Google Cloud
Veed : GCP Case Study
https://cloud.google.com/customers/veed
Gen AI
The use case implements a near real-time query processing system that drastically reduces the time taken for data queries. It utilizes advanced AI technologies to optimize and streamline data retrieval processes.
Technology Hardware
AI/ML solutions
Technology - Information Technology
Process optimization (Analytical)
Operational efficiency
The company aims to enhance query processing efficiency. The goal is to reduce the time taken for data queries significantly.
1.0 day decrease in query processing time
N/A
North America
2023
AI algorithms, Machine Learning frameworks
BigQuery, Cortex
CoRover.ai case study
https://cloud.google.com/customers/corover-ai
eBay
eBay enhances its AI-driven recommendation engine using Google Cloud's Vertex AI and Vector Search to streamline product discovery and improve user experience. The implementation involves integrating cloud-based AI capabilities with existing ML workflows for faster iterations and better recommendations.
Retail and E-Commerce
Energy
Technology - Information Technology
Commercial - Marketing
Commercial - Sales
Process optimization (Analytical)
AI-powered conversational search and recommendation (Generative)
Operational efficiency
Customer experience
Accelerate engineering velocity for AI-driven recommendation engine. Improve user experience for product discovery. Reduce onboarding time for new ML models.
2.0 weeks decrease in onboarding time for new ML models, 4.0 ms decrease in real-time read latency
95.0 % real-time read latency achievement
N/A
N/A
Google Cloud Vertex AI, Vector Search, Natural Language Processing, Deep Machine Learning
Google Cloud
eBay uses Vertex AI Vector Search for recommendations | Google Cloud Blog
https://cloud.google.com/blog/products/ai-machine-learning/ebay-uses-vertex-ai-vector-search-for-recommendations
Gen AI
The use case implements AI to optimize query processing, significantly reducing the time taken for data retrieval. It utilizes advanced machine learning algorithms to analyze and streamline data queries.
Technology Hardware
AI/ML solutions
Technology - Information Technology
Technology - Software Engineering
Process optimization (Analytical)
Operational efficiency
The company aims to enhance query processing efficiency. They are addressing the challenge of slow data retrieval times.
1.0 day decrease in query processing time
N/A
North America
2023
Machine Learning, Natural Language Processing
BigQuery, Cortex
Wayfair case study
https://cloud.google.com/customers/wayfair-looker
Israel Antiquities Authority
Modernized data systems to secure archaeological data and make it accessible for research. Implemented Google Cloud and NetApp Cloud Volumes ONTAP for data management and backup.
Public Sector and Government
Gaming
Technology - Information Technology
Operations - Service Operations
Automated data management (Generative)
Financial analysis automation (Generative)
Automated documentation (Generative)
Operational efficiency
Cost reduction
Innovation
Agility and speed
Data was sitting in silos across on-premise systems. A lot of it wasn't backed up, meaning it could get lost. There was no disaster recovery plan.
1.5 month decrease in time to build data backup and disaster recovery plan, 8.0 hours decrease in recovery time objective (RTO) for critical systems
1.0 petabyte archaeological data secured, 700.0 TB data transferred to Cloud Volumes ONTAP
Israel
N/A
Google Cloud, Cloud Volumes ONTAP, Gemini, Google Cloud VMware Engine, Vertex AI
CommIT
Israel Antiquities Authority case study
https://cloud.google.com/customers/israel-antiquities-authority