- What’s a marketing template?
- Baserow’s top features for marketing teams
- The best free marketing templates to check out
- More about Baserow’s free marketing templates
- How to create a marketing template - step-by-step
- Get started with Baserow
Creating an effective marketing plan is crucial for any business. It doesn’t matter if you’re just starting out or running a big company, structured marketing efforts are the key to success. This is where Baserow’s marketing plan templates become useful.
Baserow offers a variety of customizable templates made to simplify your planning. These templates cover everything in marketing, from campaign planning to email marketing, brand asset management, and more. They make it easier for your team to stay organized and on track.
Moreover, they’re free on all of Baserow’s pricing plans. Read on to find out more about the best templates to help you plan your next big marketing move.
What’s a marketing template?
A marketing plan template helps businesses create and execute their marketing strategies. It organizes marketing activities, sets goals, selects channels, assigns resources, and outlines steps to achieve marketing objectives.
Marketing templates are available in multiple formats, such as spreadsheets and dynamic no-code databases like Baserow. Baserow allows you to create custom apps that fit your needs. It brings together all your data, tools, and teams in one place, making it easy for everyone to access and keep marketing assets up to date.
Choosing between a basic spreadsheet and a no-code database depends on your specific requirements. If you only need to track data and perform simple analysis, a spreadsheet will suffice. However, if your marketing campaigns involve multiple data sources, require real-time collaboration, or need to scale operations, Baserow would be the better choice.
Baserow’s top features for marketing teams
- Customizable databases: Baserow’s no-code technology makes it easy to create custom databases tailored to specific team needs, supporting everything from campaign performance tracking to lead generation.
- Streamlined workflow: The platform ensures an efficient workflow, from planning to execution, enabling collaborative marketing efforts and time-saving processes.
- Real-time collaboration: Teams can collaborate in real-time, with comments, role assignments, and permission settings, enhancing communication and ensuring deadlines are met.
- Centralized asset management: Baserow simplifies asset management, helping you keep marketing materials up-to-date and accessible in one central hub.
- Integration and automation: The platform integrates with existing tools for streamlined workflows and automates repetitive tasks, like email campaigns and data updates.
- User-friendly interface: Baserow combines the simplicity of a spreadsheet with robust database features, offering an intuitive platform accessible to all skill levels.
- Dynamic and interactive templates: Unlike static spreadsheets, Baserow’s templates are dynamic, allowing for real-time updates, linking between tables, and visual tracking of project progress.
- Best value for money: Baserow’s scalable pricing model caters to businesses at different stages, offering a range of features from free marketing plan templates to advanced options.
- Open-source with self-hosting option: Baserow’s open-source nature, coupled with a self-hosting option, offers unparalleled customization flexibility and complete control over your data.
The best free marketing templates to check out
Social media and search advertising campaigns
Start your social media strategy by setting clear goals. Without them, measuring success and return on investment is tough. Use Baserow’s Advertising Campaigns template to help. It’s a user-friendly tool that lets you manage your social media ads and plan detailed campaigns, including timeframes and budgets.
The tool works well for all businesses. Set up campaigns and link them to ads created by team members or influencers. You can categorize these ads and schedule them across different social media channels. Each campaign can have multiple ads, each tied to specific target groups. This method helps reach your audience and check your ads’ impact.
The template gives a clear view of your whole social media plan. Manage every aspect of your campaigns, from planning and budgeting to tracking each ad’s performance. It’s an efficient way to arrange your online marketing, ensuring your social media presence aligns with your business goals and makes a lasting impact.
Manage blog posts and content
Managing a blog can be tough without the right tools. Baserow’s Blog Post Management template eases this task, helping you organize, schedule, and work on blogs. It offers categories, images, publish dates, and author details for each post. This avoids content duplication and helps meet deadlines.
This intuitive template suits both small teams and individual publishers. It aids in moving from an initial idea to a final publication smoothly. You can sort posts, set statuses, and track their performance across various distribution platforms. It’s an all-in-one solution for keeping everything in order and on time.
Key features are assigning team members to specific posts, monitoring each task’s progress, data import and export, and collaboration via comments and real-time updates. It also gives insights into audience interaction and campaign performance. This makes it easy to fine-tune strategies and ensure your blogging workflow stays organized, efficient, and manageable.
Project and task management
Baserow’s Project Tracker template simplifies managing marketing projects. It’s a go-to spot for all project aspects, including tasks, clients, and team coordination. With its familiar interface, teams can quickly tailor the template to their needs without tech know-how.
Adding or removing fields, changing color coding, and making comments are easy. Baserow lets you add or import project data, set up different data views, and automate some actions. This helps save time and keeps everyone updated on the project.
The template is free to use regardless of which Baserow plan you’re on. But if you need advanced features like role-based access control, an admin panel, single sign-on, and direct priority support, consider Baserow’s Enterprise plan. This would provide unlimited databases, rows, storage, and row change history.
Email marketing campaigns and flows
This Email Marketing Campaigns template is versatile and designed for teams of any size. It simplifies the entire process of managing email marketing campaigns, covering crucial aspects like campaign names, subject lines, images, collaborators, UTM parameters, and campaign links.
Sorting and viewing campaign details is easy. You can use formats like Grid and Kanban. There’s also a form for new campaign ideas. This tool helps manage brands and email lists, track team members’ work, and assign tasks using metrics.
There’s no need for programming knowledge—this no-code template makes it easy to plan, execute, and track each campaign element, from targeting specific audience segments to managing team assignments.
Reach a broader audience with top-to-bottom podcast management
Running a podcast can be complex, but Baserow’s template aims to make it easy. It lets you track everything, from episodes and guests to sponsor deals and payments. This way, you can focus on making great content and growing your podcast without being weighed down by admin tasks.
The Podcast Content Manager template is split into key sections—episodes for monitoring content and metrics, guests for booking diverse appearances, sponsorships for handling money matters and sponsor relations, and brands and contacts for in-depth info on sponsors and their reps. This gives you a full view of all the planning needed for an episode and helps keep the creative process organized.
With all your podcast data in one neat template, you can monitor your growth, stay orderly, and set your podcast on a path to lasting success.
Hone your company’s message with the right campaign strategy
Boost your company’s ad strategy with this free, all-in-one marketing tool. Designed to simplify campaign operations, it lets you quickly plan and monitor your ads on various media platforms. It helps log, sort, and assess campaign outcomes, offering clear data for strategy analysis and future planning.
Log details like campaign costs and statuses. Track ad specifics such as type, location, and performance metrics. This ties all crucial campaign info together, leaving no detail unnoticed. The tool comes with a team section too, letting you assign campaign managers and keep tabs on their input to different campaigns and ads.
In short, it’s a priceless asset for businesses looking to refine their ad procedures and ensure strategies are organized and backed by data.
Make all brand assets accessible
Baserow’s Brand Assets Manager template offers a streamlined solution for managing the growing digital assets of your brand or project. As your brand evolves, tracking numerous assets like logos, fonts, and multimedia files can become challenging. This template organizes everything in a user-friendly database, making it easier for teams to stay on track.
The template features six tables that let you track logos, styles, graphics, video, text snippets, and creators. Each table is tailored to store specific types of brand assets such as different logo variations, brand color schemes and fonts, multimedia content, and details of individuals or teams responsible for creating these assets, ensuring that everything is easily accessible in one central hub.
You can tailor each table view to your specific needs, link related records across tables, and upload all necessary branding materials, not only simplifying asset management but also ensuring consistency in branding across different platforms and campaigns. Whether you’re handling a small project or a large-scale brand operation, this free template provides an efficient way to manage and access all your crucial brand assets.
Launch and track growth experiments
Baserow’s Growth Experiments template is an invaluable resource for companies seeking sustainable growth. It can be used by marketing teams to efficiently track and analyze various projects or marketing strategies, pinpointing what resonates with existing customers while fostering new user engagement.
It systematically organizes critical data like successes, failures, expenses, and new user metrics, offering a clear and structured database that simplifies pattern recognition and strategy refinement.
You can conveniently sort growth experiments by quarters and maintain an extensive list of partners engaged in different campaigns, enhancing your understanding of each strategy’s impact. This functionality is crucial not only for replicating successful initiatives but also for maintaining a balance between attracting new customers and retaining existing ones.
Manage your brand’s copy
Organizing your company’s copy can be a complex process. This template can make your life easier by helping you keep all of your content all in one place, streamline your copywriting tasks, and get maximum impact from your copy.
It has a Snippets table where your promotional text is cataloged with details such as the copy’s title, priority, category, and text are all tracked here. This table also includes links to platforms where each snippet was published, ensuring that you can easily track where your content is being used.
There’s a Platforms table, which provides information on the various mediums where your copy is displayed. This could include social media channels, websites, or any other publishing platform. It also has a Copywriters table where you can list all your copywriters, including their contact information and expertise. This table is particularly useful when you need to assign tasks or when looking for the right writer for a specific project.
By centralizing all of this information, Baserow’s Copy Management template simplifies the management of your copywriting efforts, making it an ideal tool for marketing teams looking to optimize their content creation and distribution processes.
More about Baserow’s free marketing templates
Baserow’s hosted cloud (Baserow Cloud) and self-hosted (Baserow Self-Hosted) versions both feature a variety of free marketing templates, as well as a user-friendly dashboard, advanced search and filtering, collaboration tools, public view sharing, and various views.
Baserow Cloud starts with a free plan that offers unlimited databases, 3,000 rows, and 2 GB per workspace. It also includes free collaborators and views such as Grid, Form, and Gallery. Baserow Self-Hosted also has a free plan that provides unlimited databases, rows, and storage, along with free collaborators and views.
Baserow Self-Hosted gives you complete control over your data and hosting environment, making it ideal for businesses with strict security requirements. And being open source, you can customize the platform to suit your specific needs.
Baserow’s Enterprise plan is designed to support large teams to build databases, collaborate on projects, create applications and workflows, and digitize processes. It offers additional security features like role-based access permissions, audit logs, single sign on (SSO), and dedicated support.
How to create a marketing template — step-by-step
- Choose a template: Begin your Baserow journey by selecting and installing a template from either the template page or your dashboard.
- Import your data: You can import a CSV file, a JSON file, or an XML file with tabular data, or copy the cells from a spreadsheet and paste the table data.
- Customize fields: Tailor your template to the unique demands of your marketing project by customizing the field type and adding additional options from the field’s dropdown menu.
- Assign roles to team members: Enhance accountability and clarity in your marketing team by assigning permissions and specific tasks to individual members.
- Manage deadlines: Keep your marketing projects on track with effective deadline setting, with reminders and alerts to maintain timely progress.
- Collaborative workflows: Foster a collaborative environment by enabling real-time, multi-user access and updates to the template.
- Automate repetitive tasks: Streamline repetitive tasks in your marketing processes through automation to save time and minimize errors.
- Visualize your marketing progress: Use Kanban boards, calendar views, or other visual tools to track the progress of your marketing projects.
- Link data between tables: Create a holistic view of your marketing campaigns by interconnecting related data.
- Highlighting and color coding: Use conditional formatting to emphasize critical information, such as highlighting imminent task deadlines.
- Access and Security: Implement role-based access controls and use audit logs for secure, regulated access to data.
- Seamless integration: Leverage Baserow’s API-first design to integrate seamlessly with various tools, enhancing the productivity and effectiveness of your marketing tools and processes.
Get started with Baserow
If you’re ready to get started with our free marketing templates, try Baserow today. You can compare plans on our pricing page or sign up for a free account and start enjoying the freedom and flexibility that come with building your no-code applications with Baserow.
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